Caring for Your Pet, One Paw at a Time.

Pet supplements carefully crafted with active ingredients that help keep your bestie happy and healthy.

Sustainable

We are committed to safe, sustainable fisheries.

Made with fish caught in the cold, clean waters of Alaska.

Hooked on freshness, just as nature intended.

Support your pup through allergy season with wellFURst™ freeze-dried supplements—made with active ingredients to help them feel their best.

Help your pup stay calm with wellFURst™ freeze-dried calming supplements—made with active ingredients to support dogs during stressful conditions.

Wild Alaska fish oils are expertly crafted to deliver EPA+DHA omega-3s to help support your bestie’s skin, coat, and brain health.